Privacy Policy

1. Introduction

PureEnergy UK ("we," "our," or "us") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, and disclose personal information that we may obtain about you through our website, products, services, and other activities.

Please read this Privacy Policy carefully to understand our practices regarding your personal information. By accessing or using our website or services, you acknowledge that you have read and understand this Privacy Policy.

2. Information We Collect

2.1 Information You Provide to Us

We may collect personal information that you provide directly to us, such as when you:

• Create an account or profile
• Place an order or make a purchase
• Complete a form on our website
• Subscribe to our newsletter
• Contact our customer service team
• Participate in surveys, promotions, or events

The types of information we may collect include:

• Contact information (name, email address, postal address, telephone number)
• Payment information (credit card details, billing address)
• Account credentials (username, password)
• Demographic information (age, gender)
• Communication preferences
• Customer service interactions
• Any other information you choose to provide

2.2 Information We Collect Automatically

When you access or use our website, we may automatically collect certain information about your device and your interaction with our website, including:

• Device information (browser type, operating system, device type, IP address)
• Usage information (pages visited, time spent on pages, links clicked)
• Location information (based on IP address or GPS, if you enable location services)
• Cookies and similar tracking technologies (as described in our Cookie Policy)

3. How We Use Your Information

We may use the information we collect for various purposes, including to:

• Provide, maintain, and improve our products and services
• Process and fulfill your orders, purchases, and other transactions
• Create and manage your account
• Communicate with you about products, services, promotions, and events
• Respond to your inquiries and provide customer support
• Personalize your experience on our website
• Develop new products and services
• Monitor and analyze trends, usage, and activities
• Detect, investigate, and prevent fraudulent transactions and other illegal activities
• Comply with legal obligations and enforce our terms and policies

4. How We Share Your Information

We may share your personal information with third parties in the following circumstances:

• Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, and customer service.
• Business Partners: We may share your information with business partners with whom we jointly offer products or services.
• Corporate Transactions: We may share your information in connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
• Protection of Rights: We may disclose your information to protect the rights, property, or safety of PureEnergy UK, our customers, or others.

We may also share aggregated or de-identified information, which cannot reasonably be used to identify you, with third parties for any purpose.

5. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: You may request access to the personal information we hold about you.
• Correction: You may request that we correct inaccurate or incomplete information.
• Deletion: You may request that we delete your personal information.
• Restriction: You may request that we restrict the processing of your information.
• Data Portability: You may request a copy of your information in a structured, commonly used, and machine-readable format.
• Objection: You may object to our processing of your information based on our legitimate interests.
• Withdrawal of Consent: You may withdraw your consent at any time for processing activities based on your consent.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

5.1 Marketing Communications

You can opt out of receiving promotional emails from us by following the instructions in those emails. If you opt out, we may still send you non-promotional emails, such as those about your account or our ongoing business relations.

5.2 Cookies

Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our website. For more information, please see our Cookie Policy.

6. Data Security

We take reasonable measures to help protect your personal information from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. However, no security system is impenetrable, and we cannot guarantee the security of your information.

7. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process the information, and the applicable legal requirements.

8. International Transfers

Your personal information may be transferred to, and processed in, countries other than the country in which you are resident. These countries may have data protection laws that are different from the laws of your country. Specifically, our website servers are located in the United Kingdom, and our third-party service providers and partners operate in various countries around the world.

When we transfer your personal information to other countries, we will ensure that appropriate safeguards are in place to protect your information and that transfers of personal information comply with applicable data protection laws.

9. Children's Privacy

Our website and services are not directed to children under the age of 16, and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16, we will take steps to delete that information as quickly as possible. If you believe that we may have collected information from a child under 16, please contact us using the information provided in the "Contact Us" section below.

10. Third-Party Links

Our website may contain links to third-party websites, products, or services. We are not responsible for the privacy practices of these third parties. We encourage you to read the privacy policies of any third-party websites you visit.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. If we make material changes, we will notify you by posting the updated policy on our website and, where appropriate, by email. The date the privacy policy was last revised is identified at the top of this page.

12. Contact Us

If you have any questions, comments, or concerns about this Privacy Policy or our privacy practices, please contact us at:

PureEnergy UK
123 Purification Way
London, EC1A 1BB
United Kingdom
Email: [email protected]
Phone: +44 (0)20 7946 0591

13. Data Protection Authority

If you are located in the European Economic Area (EEA) and believe that our processing of your personal information infringes data protection laws, you have the right to lodge a complaint with a supervisory authority in the country where you reside, where you work, or where the alleged infringement occurred.